Health promotion enhances people’s quality of life and reduces costs associated with illnesses. The goals of the Health and Health Behavior project are to:

• identify individual characteristics, family context, and environmental factors that affect health behaviors, and 
• evaluate policies/programs related to health promotion.

This project is based on the analyses of large, population-based national survey data. One analysis involves investigating the role that information (e.g., advertising and medical condition diagnosis) plays in consumer health behavior decision-making (e.g., alcohol use and physical activity) using data from the Simmons National Consumer Survey and Health and Retirement Study. This project is partly funded by the National Institute on Alcoholism and Alcohol Abuse.